@misc{Schmid,
  author    = {Schmid, Judith},
  title     = {Entrepreneurial Marketing. Ein Erfolgsfaktor von KMU in Krisenzeiten?},
  subject      = {KMU},
  language  = {de}
}
@misc{SchmidWagner,
  author    = {Schmid, Judith and Wagner, Daniela},
  title     = {Entrepreneurial Orientation in Design Thinking - A Chance for the Tourism \& Hospitality Industry?},
  subject      = {Design},
  language  = {en}
}
@misc{Pucher,
  author    = {Pucher, Robert},
  title     = {Usability und Entwicklungskosten},
  subject      = {Usability},
  language  = {de}
}
@misc{Schmid,
  author    = {Schmid, Judith},
  title     = {Entrepreneurial Marketing - Often described, rarely measured. A proposal for an operationalization of Entrepreneurial Marketing in SMEs based on established frameworks in the literature.},
  subject      = {Marketing},
  language  = {en}
}
@misc{SchmidHatakRoessl,
  author    = {Schmid, Judith and Hatak, Isabella and R{\"o}ßl, Dietmar},
  title     = {Entrepreneurial Marketing as a Success Factor},
  subject      = {Marketing},
  language  = {en}
}
@misc{HatakSchmidRoessl,
  author    = {Hatak, Isabella and Schmid, Judith and R{\"o}ßl, Dietmar},
  title     = {Entrepreneurial Marketing as a Coping Strategy within an Economic Crisis},
  subject      = {Marketing},
  language  = {en}
}
@misc{SchweigerSchmid,
  author    = {Schweiger, Christina and Schmid, Judith},
  title     = {Die Entwicklungen von KMU in der Baubranche in den Grenzregionen. Zwischenergebnisse der qualitativen Sozialforschung},
  subject      = {SME},
  language  = {de}
}